Does this sound as strange to you as it did to us? We knew WordPress was the best Blogging Content Management System (CMS) out there. We even knew that its family member BuddyPress was a great Social CMS. But WordPress/BuddyPress as a small business solution?
Once we thought about it, the light went on and we thought, what a great idea! After all, a small business website is about one thing, marketing. Without it, no one will come. Here are our thoughts as to why we chose WordPress for our website, and why it may be a good choice for you as well.
A total solution: We felt that we should also mention a few products in this article that work well with WordPress, and that can aid you in marketing your website, to make it the success it can be.
If you want to create or update your small business website, here are some things to consider: A website is a place where you tell the world about your organization and products, and may include a place to sell products and services as well. This bears repeating: you will have to market your website just as you would any other product. We refer to these combined goals as a “Website Solution”. This article attempts to provide you with just enough information to make a good decision, without forcing you to take a week off to absorb it.
For those who want to learn more about the general concepts of building a successful website, here are a couple of articles our research turned up that we believe are on target, which you might find informative. They are located at : SmashingMagazine and PSDtoHTML.
WordPress is a content management system (CMS) that has a foundation in blogging, but now has an ever-growing list of features, many provided by a large, successful group of developers. While only a custom website or web application can give you everything, a good CMS system is the next best thing since it is highly customizable, supports themes for every taste, is extensible through plugins, can be professionally customized and allows business types the ability to update their own websites. For more information about the benefits of using CMS with Small Business websites, see this short article by: PromotionWorld.